國立陽明交通大學

課程介紹

課程類別: 商業、管理及法律類
班級名稱: 114學年度下學期陽明交大管科系推廣教育企業管理碩士學分班
課程名稱: 陽明交大管科系學分班-創新與科技管理
班 別: 碩士學分班
學分數: 3.0
上課時數: 54.0
上課時間: 每週二 18:30-21:30
起始日期: 2026/2/24
結束日期: 2026/6/9
師資介紹: 黃瓊誼
課程狀態: 上課中
備  註:
上課類別: 本校校區
上課地點: 陽明交大新竹光復校區
地  址: 新竹市東區大學路1001號
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相關鏈結:
課程介紹: Innovation and technology transfer is increasingly the source of sustainable competitive advantage for firms in the global knowledge economy. If successful innovation management is going to happen, it is necessary to recognize technology with commercial potential and evaluate how economic value may be captured. The emphasis throughout the course is on the development of conceptual models which clarify how innovation creates new markets, the interrelationships between competitions, the patterns of technological and market change, the development of organizational capabilities, and the importance of intellectual property and its protection. Some of the key topics covered include: (1) conceptual and theoretical models of innovation, (2) how commercial potential is taken forward into a new or existing business, (3) managing intellectual property portfolios, and (4) exploitation strategies.
This is not a course focusing on new product development. The main aim of this course is on the application of a set of analytical frameworks to develop technology strategy as an integral part of corporate strategy. The course should be of particular interest to students interested in managing technology-intensive business.
The teaching materials include lectures, case analyses, and independent readings. The readings are particular from research in technological change, appropriability regimes, and organizational theory.